WHAT WE DO
OUR
FOCUS
Companies Seeking
to Boost Growth
-
Public and Private Companies
-
GOAL: Accelerate Revenue + Increase Profitability
-
GOAL: Access Growth Capital
OUR
VALUE
ADDED
Install Structured
Business Accelerators
-
1 - Perform Alexet business diagnostic OUT-IN review
-
2 - Revenue Acceleration Services (RAS)
-
3 - Strategic CFO Services
Achieve
Outcomes
-
C-Team Execution Support
-
Credit, Equity or Hybrid Customized Capital Solutions
-
Synergies Through Alexet Relationship Network
OUR APPROACH
01 - The Growth Challenge.
-
Increasing Sales Cycle Times
-
Competitive Pressure / Pricing Pressure
- Limited Working Capital Resources
02 - OUT-IN Diagnostic Prioritizes Immediate High Value Opportunities.
STRESS TEST THE PRODUCT/MARKET FIT
-
How is the product offering unique/differentiated and value-added to targeted customers?
-
How does the product offering perform v. intended?
-
How does the company's Go-to-Market reach its intended customers?
-
What market segments / use cases are addressed by the product offering?
-
How attractive are the company's target markets? What are the company's unit economics?
At Alexet Capital, we believe that viable solutions are discoverable through a lens that reintegrates product-market views with go-to-market (GTM) strategies. As a basic example, while a company's product may be interesting to many customers, competitors may bundle offerings based on features/pricing, thereby narrowing a company's true addressable market or forcing down the company's economic returns.
Through this integrated business lens, Alexet Capital works closely with companies to clarify a realistic Current Available Addressable Market (CAAM). This baseline allows for a clear understanding by all stakeholders of what initiatives may be most effective to improve CAAM and accelerate growth.
SOLUTIONS REQUIRE INTEGRATED APPROACH
-
Understand Company's customer value proposition vs. competitor product offerings (price, features, service)
-
Analyze GTM strategy and how it impacts realization of business model (e.g., customer acquisition)
-
Benchmark execution of GTM strategies to validate unit economics of business model
-
Isolate initiatives to drive change in value (Talent, Business Processes, Product Modifications)
-
Structure Capital Investment to fuel growth
WHO WE ARE
About Us
Alexet Capital (ACA) brings an investor mindset at the operational level to drive positive stakeholder outcomes. Using its proprietary OUT-IN methodology, ACA enables its clients to fully understand and navigate the challenges to accelerating operational growth and attractive financial returns.
Our leadership at Alexet Capital is comprised of seasoned, buy-side professionals with over 60 years of combined experience in operations, private equity, venture capital, special situation credit investing and public market activism. We are focused on providing solutions to institutionally backed companies.
We seek out complex situations where we work closely with companies and stakeholders to formulate and execute customized strategic and tactical solutions.
Customized
Capital Solutions
Strategic
Go-To-Mkt
Reframing
Transformative
Growth
M&A
Company Incubation Services
Proprietary Relationship
Network
Our Services
ROLES
-
Operational Leadership Support
-
Strategic CFO, Interim CEO
-
Revenue Transformation Officer (RTO)
-
Strategic Business / Corporate Development
-
Chief Restructuring Officer
-
-
Board Leadership - Strategy and Finance/Audit
-
Introduction to Alexet proprietary network of operating and financial relationships
OUTCOMES
-
Initial Business Diagnostic Review (for Boards and Investors)
-
Business Acceleration Services
-
Strategic Go-To-Market Revenue Acceleration
-
M&A Target Due Diligence & Post-Close Integration
-
Sell-Side Readiness / Liquidity Event Planning
-
Strategy and Corporate Development
-
-
Stand-up of NewCos / Carve-Outs
-
Customized Debt, Equity, and Hybrid Solutions
Alexet Leadership
Eugene Chen
Eugene Chen is the Managing Member of Alexet Capital Associates, LLC (Alexet). Alexet helps middle market companies accelerate growth in order to drive step changes in value creation. Mr. Chen brings 20+ years of experience in the private and public markets managing all aspects of complex operational and financial situations. He specializes in the Technology, Healthcare, and Tech-Enabled Services sectors.